I’m sure everyone who uses the Internet as their main source of information about anything has had an experience with bad and/or boring content. You’re researching a topic, click on a promising looking url, begin to read the site’s content and zzzzzzzz. Or, you become quite perplexed because of what you’re reading, it makes no sense and you’re not sure it even has anything to do with what you’re researching, the grammar is bad to the point you wonder if the author can even speak English, because they obviously can write it. And you very quickly choose a different website to gain info.
Ever heard the saying “you are what you eat”, well it applies here too, if your content, the heart of your website, is junky, then your website it going to be junky.
